Last week, Twitter released its quarterly earnings reports and – believe it or not – it’s finally making an actual profit. This was enough to push shares to a 28 months high, which really shows how low expectations were from the social platform that has been disappointing investors for quite some time.
While Twitter was celebrating, a new study suggested that Facebook was facing some major challenges. It looks like the popularity of the world’s leading social platform is decreasing among young people in the UK. More and more youngsters in the country are ditching Facebook in favor of rival SnapChat. If that’s not enough to impress you, stats from the US tell a similar story. According to according to EMarketer, last year 68.5% of social media users aged 12 to 17 used Facebook last year – which is a substantial decrease from 90% in 2013. At the same time, SnapChat use among this age group was up from 29% to a whopping 89%.
Does this mean the end of Facebook? Of course not. The social giant is still, by all accounts, a giant. That said, the continuing trend could eventually impact the power balance in the social arena, potentially embarking on an all-out social war.
Who will be the ultimate winner? All bets are off.
If you have time between twitting and liking your friend’s dog’s pictures, the social arena offers constant trading opportunities. At iFOREX you can invest in share CFDs of Twitter, Facebook and Snap – as well as in hundreds of other CFD instruments. Login and get started.
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